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Strategy sets record profit on Bitcoin boom


15h46 ▪
5
min read ▪ by
Luc Jose A.

By betting everything on Bitcoin, Strategy has turned a radical vision into an accounting triumph. The company reports a net profit of $10 billion in the second quarter, driven by the surge in BTC. This unprecedented figure for a publicly traded company raises questions about the sustainability of a model built on volatility.

Une montagne de Bitcoin avec un personnage en haut brandissant un drapeau Strategy.

In Brief

Strategy, formerly MicroStrategy, announces a net profit of $10 billion in Q2 2025, mainly driven by the rise in Bitcoin.
The company’s Bitcoin portfolio reaches 597,000 BTC, up 20% from the previous quarter, with an estimated value of $74 billion.
Michael Saylor highlights a favorable regulatory environment, citing a White House report as a sign of growing support for the crypto industry.
The company continues its large-scale BTC purchases through the issuance of STRC preferred shares, having recently raised $2.5 billion, with an additional $4.2 billion planned.

Strategy earns $10 billion thanks to Bitcoin’s rebound

Following the acquisition of 21,000 bitcoins after a $2.5 billion IPO, Strategy has announced a net profit of $10 billion in the second quarter of 2025—a record for the company and one of the most spectacular results ever posted by a publicly traded crypto-related firm.

This massive gain is directly linked to the Bitcoin price surge, from $77,000 to $111,000 between April and June.

Michael Saylor, Executive Chairman and co-founder, highlighted a more favorable regulatory environment, particularly after a long-awaited report from the White House : “Yesterday, the White House published a 150-page report on crypto. I had a quick look. The conclusion : this administration is very enthusiastic about supporting the entire crypto industry and the Bitcoin ecosystem.”

The quarterly results reveal a 20 % increase in BTC holdings between Q1 and Q2, with 597,000 BTC held at the end of June, compared to 499,000 three months earlier.

Traditional revenue stands at $114.5 million, up slightly by 3 % year-over-year, but remains secondary in the overall performance. To better understand the scale of this strategic shift, here are some key data points:

Q2 2025 net profit : $10 billion, vs. a $5.9 billion loss in Q1 2025 ;

Current BTC holdings : 597,000 BTC (approx. $74 billion in estimated value) ;

Total accumulated since 2020 : 628,800 BTC, according to Bitcoin Treasuries ;

Bitcoin price record : peaked at $122,838 in July, now around $118,000 ;

Strategy stock price : $408 at close, after a high of $543 last year.

These figures confirm Bitcoin’s central role in Strategy’s economic model. The company no longer simply invests in BTC—it operates as a direct lever on its price evolution, a bold bet that is gaining traction among corporate peers.

Strategy bets on preferred shares to buy more BTC

Beyond its quarterly results, Strategy’s financing method is drawing attention from analysts and the market. The company raised $2.5 billion through preferred STRC shares, allowing it to acquire approximately 21,000 additional BTC.

And that’s not all : a new $4.2 billion fundraising was declared in a filing with the SEC. Strategy no longer plans to issue common stock unless the premium on its shares is at least 2.5 times the value of its BTC holdings, except to pay interest on debt or dividends linked to preferred shares.

This capital strategy, unusual for a listed company, aims to maximize Bitcoin exposure while limiting dilution for common shareholders. In October last year, Strategy announced plans to raise $42 billion over three years via stock and debt instruments to further its accumulation strategy.

By the end of March, half of that amount had already been raised. This model, halfway between a public company and a crypto investment vehicle, relies on a market valuation largely decoupled from its operational activity. However, the firm also faces new risks: dependence on market sentiment, instability from Bitcoin’s cycles, and regulatory questions about the STRC model itself.

In this context, Strategy’s future will largely depend on the crypto market’s trajectory and the company’s ability to maintain a sufficient market premium to continue issuing. While Bitcoin price recently hit around $123,000 before stabilizing near $118,000, Strategy will need to keep attracting investors to keep its model afloat. If the bet continues on an upward path, the company could further tighten its grip on the BTC market.

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Luc Jose A. avatarLuc Jose A. avatar

Luc Jose A.

Diplômé de Sciences Po Toulouse et titulaire d’une certification consultant blockchain délivrée par Alyra, j’ai rejoint l’aventure Cointribune en 2019.
Convaincu du potentiel de la blockchain pour transformer de nombreux secteurs de l’économie, j’ai pris l’engagement de sensibiliser et d’informer le grand public sur cet écosystème en constante évolution. Mon objectif est de permettre à chacun de mieux comprendre la blockchain et de saisir les opportunités qu’elle offre. Je m’efforce chaque jour de fournir une analyse objective de l’actualité, de décrypter les tendances du marché, de relayer les dernières innovations technologiques et de mettre en perspective les enjeux économiques et sociétaux de cette révolution en marche.

DISCLAIMER

The views, thoughts, and opinions expressed in this article belong solely to the author, and should not be taken as investment advice. Do your own research before taking any investment decisions.

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